EP528 - Kat Kennan on empathic marketing
Jan 15, 2024
In this episode of Chasing the Insights, I talk to empathetic author and entrepreneur Kat Kennan.
Kat talks to us about the importance of empathic marketing.
Kat Kennan is a bestselling author, entrepreneur, and marketing
expert, known for building
impactful, customer-driven strategies for companies of all shapes
and sizes.
As the founder and
CEO of Radical Customer Experience™️, she specializes in
trauma-informed and inclusive
marketing services.
She has developed the 3 R's proprietary model, an
empathy-driven
customer approach combining inclusive marketing, technology, and
infrastructure to deepen brand loyalty based on the Radical Human
Intelligence™ platform, home of the Cancel Culture Check-Up™️ and
Brand Sensitivity Score™️.